Marketing that Gives the Sales Team Traction — and Control to the CEO

What’s different about Venture Marketing’s approach?

Unlike all other marketing consultants who operate outside your business, we work with your internal marketing team to provide the coaching, skills, resources and the processes so your marketing investments become a business asset. As one of our clients says, “Venture Marketing has let me institutionalize marketing knowledge inside my firm.”

We do this by working with CEOs and their internal marketing team to develop a winning Marketing Game Plan by focusing on the right marketing actions that generate more opportunities to meet with qualified decision-makers.

Based on objective research, on-point messaging and a clear understanding of sales process hurdles, a well-constructed Marketing Game Plan not only gives B2B marketing teams a seat at the table, but more importantly, the respect of the entire field sales team because the marketing team is getting them in front of qualified decision-makers.

What sets Venture Marketing apart from all the others?

Our leadership team has spent the last 25+ years on the front lines as a member or top-executive of the sales and marketing team for growing B2B firms, leading business development, and in every way possible, getting new marketing strategies and tactics implemented. We know the gotchas, the pitfalls, the timing, the costs and from firsthand experience, how difficult it is to sell products and services for small businesses through direct or indirect channels of distribution.

Bottom line—You’ll never get a rehash of stuff you’d hear from an academic or a pundit who have spent their work-days on the sidelines watching it happen. We really know how to make in-house marketing a business asset that generates traction for sales reps because we’ve spent our careers doing it.

To get an insight into how we think and to learn more about our Marketing Game Plan methodology, click here to download our Manifesto, 5 Management Blunders Causing Sales Impotence.

And when you’re ready to start solving problems, here’s the next step: A one-hour telephone consultation, focused solely on you and your business, conducted by Venture Marketing’s Founder, John Fox. Click here to get started.